December 2023

Sportsbook Operators Boosted Ad Spending During NFL Season

Sportsbook operators increased advertising during the 2023 NFL football season. This should come as no surprise to anyone. Football, in particularly the NFL, is the most bet on sport in the United States. EDO Ad EnGage estimated that from September 1st through December 26th advertising on television increased 10% to $237.8 million. They did not […]

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